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Marketing Mix of Azerbaijan UNESCO monuments
The purpose of this article is to analyze the marketing mix (4P) of Azerbaijan UNESCO monuments and identify the need in order to get clear vision for future strategy. The article focuses on marketing mix of Azerbaijan’s three monuments which included to the cultural heritage of UNESCO, (Gobustan Re...
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Format: | Article |
Language: | English |
Published: |
Інститут економіки промисловості НАН України
2018
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Series: | Економічний вісник Донбасу |
Subjects: | |
Online Access: | http://dspace.nbuv.gov.ua/handle/123456789/150158 |
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