Медиа и власть: современные концептуализации

This article examines contemporary approaches to mediapower relations. Power is represented not only by political institutions, governmental bodies and public administration, but also by rules, norms and cultural stereotypes that form behavioral strategies of social groups. Sustainable political a...

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Збережено в:
Бібліографічні деталі
Видавець:Iнститут соціології НАН України
Дата:2004
Автор: Кучма, И.
Формат: Стаття
Мова:Russian
Опубліковано: Iнститут соціології НАН України 2004
Назва видання:Социология: теория, методы, маркетинг
Онлайн доступ:http://dspace.nbuv.gov.ua/handle/123456789/90082
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Цитувати:Медиа и власть: современные концептуализации / И. Кучма // Социология: теория, методы, маркетинг. — 2004. — № 2. — С. 78–90. — Бібліогр.: 15 назв. — рос.

Репозиторії

Digital Library of Periodicals of National Academy of Sciences of Ukraine
Опис
Резюме:This article examines contemporary approaches to mediapower relations. Power is represented not only by political institutions, governmental bodies and public administration, but also by rules, norms and cultural stereotypes that form behavioral strategies of social groups. Sustainable political and economical systems in the society are legitimized by cultural system. It is based on cultural capital shaped par excellance by symbolic power and popular culture and formed and broadcasted by the media culture (mass media). Media culture has a dual essence: on the one hand, media institutions are mainly politically and economically dependent on dominant political institutions, on the other hand, political institutions depend on the mass media as the major communication channel and space for pubic dialogs in society. All these contradictions are reflected in the news discourses examined in terms of different approaches, including ideological tools.