Strategic Marketing Decisions of Industrial Business Organizations

The research problem of the present concept study is the strategic decisions made when formulating and implementing the marketing strategies of industrial business organizations. The main objective is to reveal the potential of strategic marketing decisions as a modern management tool in marketing s...

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Bibliographic Details
Published in:Економічний вісник Донбасу
Date:2019
Main Author: Grigorova, V.
Format: Article
Language:English
Published: Інститут економіки промисловості НАН України 2019
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Online Access:https://nasplib.isofts.kiev.ua/handle/123456789/169029
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Journal Title:Digital Library of Periodicals of National Academy of Sciences of Ukraine
Cite this:Strategic Marketing Decisions of Industrial Business Organizations / V. Grigorova // Економічний вісник Донбасу. — 2019. — № 4 (58). — С. 132-137. — Бібліогр.: 8 назв. — англ.

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Digital Library of Periodicals of National Academy of Sciences of Ukraine