Study of improving the customer relationship management by data mining applications
Companies must survive in a market, where are a lot of products and competitors which compete to gain the customers. In a such market there are some factors which influences the growing of the complexity of customer relationships. Some of these factors are: the compression of the marketing cycle tim...
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| Published in: | Оптико-електронні інформаційно-енергетичні технології |
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| Date: | 2009 |
| Main Authors: | , |
| Format: | Article |
| Language: | English |
| Published: |
Інститут фізики напівпровідників імені В.Є. Лашкарьова НАН України
2009
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| Subjects: | |
| Online Access: | https://nasplib.isofts.kiev.ua/handle/123456789/32216 |
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| Journal Title: | Digital Library of Periodicals of National Academy of Sciences of Ukraine |
| Cite this: | Study of improving the customer relationship management by data mining applications / Mirela Danubianu, Anca Maria Stanica // Оптико-електронні інформаційно-енергетичні технології. — 2009. — № 1 (17). — С. 55-58. — Бібліогр.: 12 назв. — англ. |