Применение уличных опросов в исследованиях электоральных ориентаций

Studying the electoral orientations a researcher may be faced with the lack of sincerity
 shown by respondents that causes errors. For the improvement of results in sociological
 research it is necessary to provide a feeling of anonymity that contributes to a higher
 sincerit...

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Bibliographic Details
Published in:Социология: теория, методы, маркетинг
Date:2006
Main Author: Мищенко, М.
Format: Article
Language:Russian
Published: Iнститут соціології НАН України 2006
Online Access:https://nasplib.isofts.kiev.ua/handle/123456789/90291
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Journal Title:Digital Library of Periodicals of National Academy of Sciences of Ukraine
Cite this:Применение уличных опросов в исследованиях электоральных ориентаций / М. Мищенко // Социология: теория, методы, маркетинг. — 2006. — № 1. — С. 88–109. — Бібліогр.: 8 назв. — рос.

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Digital Library of Periodicals of National Academy of Sciences of Ukraine
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Summary:Studying the electoral orientations a researcher may be faced with the lack of sincerity
 shown by respondents that causes errors. For the improvement of results in sociological
 research it is necessary to provide a feeling of anonymity that contributes to a higher
 sincerity of respondents. Street survey can be considered as one of the possible methods
 of sociological research, which allows to achieve this goal. Comparing the results of two
 surveys made by different methods (in the street and living quarters), the author
 analyzes their advantages and drawbacks.
ISSN:1563-4426