ВИКОРИСТАННЯ ТЕХНОЛОГІЇ АКТИВНОГО ПОЗИЦІОНУВАННЯ ДЛЯ ПІДВИЩЕННЯ ІНВЕСТИЦІЙНОЇ ПРИВАБЛИВОСТІ РЕГІОНУ

• Datum: 2017
• Hauptverfasser: Kolomytseva, O.V., Pepchuk, S.M.
• Format: Artikel
• Sprache: Ukrainian
• Veröffentlicht: V. Mamutov Institute of Economic and Legal Research of the National Academy of Sciences of Ukraine 2017
• Online Zugang: https://economiclaw.kiev.ua/index.php/economiclaw/article/view/54
• Назва журналу: Economics and Law

To increase the investment attractiveness of the region author proposed active technology positioning usage and region promotion. Implementation of active positioning technology predicts the formation of a strong, highly competitive, flexible promptly to changes economy and stabilize the region social environment. The base for using stated technologies is entrepreneurial potential, prospective base — regional educational system as the basis of innovation infrastructure. An important criterion for the technology implementation is proactive and creative region potential. A key condition for promoting active region positioning is the political will and desire of regional and local authorities to support the implementation of certain active positioning technology. REFERENCES1. Dorohov V., Pindur M. Investicionnyj klimat. In vesticionnaja privlekatel’nost’ regionov i otraslej Rossii. URL: http://studopedia.ru/1_63666_investitsionniyklimat-investitsionnaya-privlekatelnost-regionov-iotrasleyrossii.html [in Russian].2. Petkova L., Proskurin V. Municipal’nye investicii i kredity. Uchebnoe posobie. Kiev, 2006 [in Russian].3. Zahozhaj V., Kit M. Statystyka investycijnoyi diyal’nosti. URL: http://personal.in.ua [in Ukrainian].4. Kolomyceva O.V., Pepchuk S.M. Koncepciya pozycionuvannya regionu v umovah global’noyi konkurenciyi: monografiya. M-vo osvity i nauky Ukrayiny, Cherkas. derzh. tehnol. un-t. Cherkasy: vydavecz’ Chabanenko Yu.A., 2016 [in Ukrainian].5. European Business Association. Indeks investycijnoyi pryvablyvosti. URL: http://www.eba.com.ua/uk/component/k2/item/7?Itemid=13 [in Ukrainian].6. Rejtyng investycijnoyi pryvablyvosti regioniv. PidgotovleNo. Kyyiv. mizhnar. in-tom sociologiyi u partnerstvi z In-tom ekon. doslidzh. ta polit. Konsul’tacij na zamovlennya Derzh. agentstva z investycij ta upravlinnya nacz. proektamy Ukrayiny. Kyyiv, 2014. URL: http://kiis.com.ua/materials/pr/20142904/RIPR2014.pdf [in Ukrainian].7. Rejtyng investycijnoyi pryvablyvosti: Ukrayina opuskayet’sya na dno. URL: http://www.businessz.com.ua/news/27/1229 [in Ukrainian].