Маркетинговий вимір механізмів логістичної взаємодії у ланцюгах товарних ринків
The article substantiates the theoretical provisions of the implementation of the marketing component in the formation of mechanisms of logistic interaction in the system of product markets. The content ofthe «7R» concept has been clarified in the direction of differentiating logistics services into...
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| Date: | 2021 |
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| Main Authors: | , |
| Format: | Article |
| Language: | Ukrainian |
| Published: |
Odesa National University of Technology
2021
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| Online Access: | //journals.ontu.edu.ua/index.php/fie/article/view/2039 |
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| Journal Title: | Food Industry Economics |