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Клієнтоорієнтований маркетинг як стратегічний інструмент успішного розвитку підприємств

The purpose of the article is to study customer-oriented strategies and their impact on the efficiency and competitiveness of enterprises, taking into account modern market trends to ensure the effective development of business entities. Customer-oriented marketing in the conditions of the modern m...

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Bibliographic Details
Date:2023
Main Authors: Гелей, Ю. О.І., Ревякін, О. О., Леонідов, А. В.
Format: Article
Language:Ukrainian
Published: Odesa National University of Technology 2023
Online Access://journals.ontu.edu.ua/index.php/fie/article/view/2803
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Journal Title:Food Industry Economics

Institution

Food Industry Economics

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