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The Role of Brand Management in Shaping the Image of Ukraine as a Business Partner: Impact on International Perception
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Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
2024
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Series: | Business Inform |
Online Access: | http://jnas.nbuv.gov.ua/article/UJRN-0001498131 |
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open-sciencenbuvgovua-1131312024-12-23T18:46:01Z The Role of Brand Management in Shaping the Image of Ukraine as a Business Partner: Impact on International Perception N. V. Hoi T. M. Vader T. I. Medynska 2222-4459 2024 en Business Inform http://jnas.nbuv.gov.ua/article/UJRN-0001498131 Article |
institution |
Library portal of National Academy of Sciences of Ukraine | LibNAS |
collection |
Open-Science |
language |
English |
series |
Business Inform |
spellingShingle |
Business Inform N. V. Hoi T. M. Vader T. I. Medynska The Role of Brand Management in Shaping the Image of Ukraine as a Business Partner: Impact on International Perception |
format |
Article |
author |
N. V. Hoi T. M. Vader T. I. Medynska |
author_facet |
N. V. Hoi T. M. Vader T. I. Medynska |
author_sort |
N. V. Hoi |
title |
The Role of Brand Management in Shaping the Image of Ukraine as a Business Partner: Impact on International Perception |
title_short |
The Role of Brand Management in Shaping the Image of Ukraine as a Business Partner: Impact on International Perception |
title_full |
The Role of Brand Management in Shaping the Image of Ukraine as a Business Partner: Impact on International Perception |
title_fullStr |
The Role of Brand Management in Shaping the Image of Ukraine as a Business Partner: Impact on International Perception |
title_full_unstemmed |
The Role of Brand Management in Shaping the Image of Ukraine as a Business Partner: Impact on International Perception |
title_sort |
role of brand management in shaping the image of ukraine as a business partner: impact on international perception |
publishDate |
2024 |
url |
http://jnas.nbuv.gov.ua/article/UJRN-0001498131 |
work_keys_str_mv |
AT nvhoi theroleofbrandmanagementinshapingtheimageofukraineasabusinesspartnerimpactoninternationalperception AT tmvader theroleofbrandmanagementinshapingtheimageofukraineasabusinesspartnerimpactoninternationalperception AT timedynska theroleofbrandmanagementinshapingtheimageofukraineasabusinesspartnerimpactoninternationalperception AT nvhoi roleofbrandmanagementinshapingtheimageofukraineasabusinesspartnerimpactoninternationalperception AT tmvader roleofbrandmanagementinshapingtheimageofukraineasabusinesspartnerimpactoninternationalperception AT timedynska roleofbrandmanagementinshapingtheimageofukraineasabusinesspartnerimpactoninternationalperception |
first_indexed |
2024-12-24T04:08:40Z |
last_indexed |
2024-12-24T04:08:40Z |
_version_ |
1819293328001204224 |