Branding as an Instrument for Creating the Attractiveness of Higher Education Institution in Today's Challenges

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Datum:2020
Hauptverfasser: L. M. Yancheva, O. V. Zhehus, M. V. Mykhailova
Format: Artikel
Sprache:English
Veröffentlicht: 2020
Schriftenreihe:Business Inform
Online Zugang:http://jnas.nbuv.gov.ua/article/UJRN-0001146265
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Назва журналу:Library portal of National Academy of Sciences of Ukraine | LibNAS

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Library portal of National Academy of Sciences of Ukraine | LibNAS
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spelling open-sciencenbuvgovua-124002024-02-25T17:57:15Z Branding as an Instrument for Creating the Attractiveness of Higher Education Institution in Today's Challenges L. M. Yancheva O. V. Zhehus M. V. Mykhailova 2222-4459 2020 en Business Inform http://jnas.nbuv.gov.ua/article/UJRN-0001146265 Article
institution Library portal of National Academy of Sciences of Ukraine | LibNAS
collection Open-Science
language English
series Business Inform
spellingShingle Business Inform
L. M. Yancheva
O. V. Zhehus
M. V. Mykhailova
Branding as an Instrument for Creating the Attractiveness of Higher Education Institution in Today's Challenges
format Article
author L. M. Yancheva
O. V. Zhehus
M. V. Mykhailova
author_facet L. M. Yancheva
O. V. Zhehus
M. V. Mykhailova
author_sort L. M. Yancheva
title Branding as an Instrument for Creating the Attractiveness of Higher Education Institution in Today's Challenges
title_short Branding as an Instrument for Creating the Attractiveness of Higher Education Institution in Today's Challenges
title_full Branding as an Instrument for Creating the Attractiveness of Higher Education Institution in Today's Challenges
title_fullStr Branding as an Instrument for Creating the Attractiveness of Higher Education Institution in Today's Challenges
title_full_unstemmed Branding as an Instrument for Creating the Attractiveness of Higher Education Institution in Today's Challenges
title_sort branding as an instrument for creating the attractiveness of higher education institution in today's challenges
publishDate 2020
url http://jnas.nbuv.gov.ua/article/UJRN-0001146265
work_keys_str_mv AT lmyancheva brandingasaninstrumentforcreatingtheattractivenessofhighereducationinstitutionintoday039schallenges
AT ovzhehus brandingasaninstrumentforcreatingtheattractivenessofhighereducationinstitutionintoday039schallenges
AT mvmykhailova brandingasaninstrumentforcreatingtheattractivenessofhighereducationinstitutionintoday039schallenges
first_indexed 2025-07-17T12:19:57Z
last_indexed 2025-07-17T12:19:57Z
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