The Motivational Basis of Brand Choice: the Psycho-Emotional Aspect

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Bibliographic Details
Date:2019
Main Author: Yu. Boienko
Format: Article
Language:English
Published: 2019
Series:Business Inform
Online Access:http://jnas.nbuv.gov.ua/article/UJRN-0001002949
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Journal Title:Library portal of National Academy of Sciences of Ukraine | LibNAS

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Library portal of National Academy of Sciences of Ukraine | LibNAS
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spelling open-sciencenbuvgovua-185622024-02-26T22:01:02Z The Motivational Basis of Brand Choice: the Psycho-Emotional Aspect Yu. Boienko 2222-4459 2019 en Business Inform http://jnas.nbuv.gov.ua/article/UJRN-0001002949 Article
institution Library portal of National Academy of Sciences of Ukraine | LibNAS
collection Open-Science
language English
series Business Inform
spellingShingle Business Inform
Yu. Boienko
The Motivational Basis of Brand Choice: the Psycho-Emotional Aspect
format Article
author Yu. Boienko
author_facet Yu. Boienko
author_sort Yu. Boienko
title The Motivational Basis of Brand Choice: the Psycho-Emotional Aspect
title_short The Motivational Basis of Brand Choice: the Psycho-Emotional Aspect
title_full The Motivational Basis of Brand Choice: the Psycho-Emotional Aspect
title_fullStr The Motivational Basis of Brand Choice: the Psycho-Emotional Aspect
title_full_unstemmed The Motivational Basis of Brand Choice: the Psycho-Emotional Aspect
title_sort motivational basis of brand choice: the psycho-emotional aspect
publishDate 2019
url http://jnas.nbuv.gov.ua/article/UJRN-0001002949
work_keys_str_mv AT yuboienko themotivationalbasisofbrandchoicethepsychoemotionalaspect
AT yuboienko motivationalbasisofbrandchoicethepsychoemotionalaspect
first_indexed 2025-07-17T13:22:44Z
last_indexed 2025-07-17T13:22:44Z
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