Social media marketing influence on brand equity and impact on intention to buy in fashion marketing
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| Date: | 2019 |
|---|---|
| Main Authors: | Y. V. Robul, Y. L. Hrinchenko, L. M. Zalubinska |
| Format: | Article |
| Language: | English |
| Published: |
2019
|
| Series: | Economic innovations |
| Online Access: | http://jnas.nbuv.gov.ua/article/UJRN-0001062034 |
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| Journal Title: | Library portal of National Academy of Sciences of Ukraine | LibNAS |
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