The System of Marketing Communications in Higher Education Institution: Combining "Classic" and "Digital" Instruments

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Bibliographic Details
Date:2019
Main Author: I. O. Zharska
Format: Article
Language:English
Published: 2019
Series:Business Inform
Online Access:http://jnas.nbuv.gov.ua/article/UJRN-0001106496
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Journal Title:Library portal of National Academy of Sciences of Ukraine | LibNAS

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Library portal of National Academy of Sciences of Ukraine | LibNAS
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spelling open-sciencenbuvgovua-244482024-02-26T22:30:01Z The System of Marketing Communications in Higher Education Institution: Combining "Classic" and "Digital" Instruments I. O. Zharska 2222-4459 2019 en Business Inform http://jnas.nbuv.gov.ua/article/UJRN-0001106496 Article
institution Library portal of National Academy of Sciences of Ukraine | LibNAS
collection Open-Science
language English
series Business Inform
spellingShingle Business Inform
I. O. Zharska
The System of Marketing Communications in Higher Education Institution: Combining "Classic" and "Digital" Instruments
format Article
author I. O. Zharska
author_facet I. O. Zharska
author_sort I. O. Zharska
title The System of Marketing Communications in Higher Education Institution: Combining "Classic" and "Digital" Instruments
title_short The System of Marketing Communications in Higher Education Institution: Combining "Classic" and "Digital" Instruments
title_full The System of Marketing Communications in Higher Education Institution: Combining "Classic" and "Digital" Instruments
title_fullStr The System of Marketing Communications in Higher Education Institution: Combining "Classic" and "Digital" Instruments
title_full_unstemmed The System of Marketing Communications in Higher Education Institution: Combining "Classic" and "Digital" Instruments
title_sort system of marketing communications in higher education institution: combining "classic" and "digital" instruments
publishDate 2019
url http://jnas.nbuv.gov.ua/article/UJRN-0001106496
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AT iozharska systemofmarketingcommunicationsinhighereducationinstitutioncombiningquotclassicquotandquotdigitalquotinstruments
first_indexed 2025-07-17T14:22:31Z
last_indexed 2025-07-17T14:22:31Z
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