Cover Image

The System of Marketing Communications in Higher Education Institution: Combining &quot;Classic&quot; and &quot;Digital&quot; Instruments

Saved in:

Bibliographic Details
Date:	2019
Main Author:	I. O. Zharska
Format:	Article
Language:	English
Published:	2019
Series:	Business Inform
Online Access:	http://jnas.nbuv.gov.ua/article/UJRN-0001106496
Tags:	Add Tag No Tags, Be the first to tag this record!
Journal Title:	Library portal of National Academy of Sciences of Ukraine \| LibNAS

Institution

Library portal of National Academy of Sciences of Ukraine | LibNAS

Similar Items

Digital reality in STEM-education technology in physical education in higher education technical institutions: &quot;PASCO&quot; and &quot;Phywe&quot; laboratory
by: O. Kuzmenko
Published: (2019)

Interconnection of Categories of &quot;Efficiency&quot;, &quot;Development&quot; and &quot;Quality&quot; in the Process of Evaluating the Activities of Higher Education Institution
by: L. M. Shymanovska-Dianych, et al.
Published: (2019)

The Tendencies and Prospects of Teaching the Discipline of &quot;Managerial Consulting&quot; in the Agrarian Institutions for Higher Education
by: I. I. Kravchuk
Published: (2017)

PR-events as an element of marketing communications of a higher education institution
by: I. Lytovchenko, et al.
Published: (2016)

&quot;Person and Law&quot; as a problem of applied linguistics and linguodynamics in law higher educational institution
by: M. Mamych
Published: (2018)

&quot;Khokhols&quot;, &quot;Little Russians&quot; and &quot;Banderites&quot;: Russian Stereotypes of Ukrainians and Their Political Instrumentalization
by: Yu. Riabchuk
Published: (2016)

Project &quot;Environment for Ukraine&quot; as an instrument of the modern paradigm of &quot;green economy&quot;
by: B. V. Burkinskij, et al.
Published: (2014)

On a Problem of Using the Terms &quot;Institute&quot; and &quot;Institution&quot; in the Context of Institutional Analysis
by: T. M. Lozynska
Published: (2014)

Macroeconomic Planning of Training the Specialists with Higher Education in the &quot;Culture and Art&quot; Sector
by: I. S. Kocharian
Published: (2015)

Financial Mechanisms for Integrating Higher Education of Ukraine into the Quadrangle &quot;Education — Government — Business — Society&quot;
by: A. V. Verbytska
Published: (2018)

Adapting Libraries to &quot;life in digits&quot;
by: O. Onyshchenko
Published: (2020)

Scenographer`s education in Ukraine. Professionalism &quot;against&quot; or &quot;thanks to&quot;
by: N. Rudenko-Kraievska
Published: (2017)

&quot;Electronic”, &quot;digital” and &quot;virtual” libraries: notes on terminology
by: Yu. Tkachenko
Published: (2006)

Juliusz Sіowacki and &quot;Wordless&quot; classics of Warsaw
by: Ј. Zabielski
Published: (2014)

Marketing communications of higher education institutions
by: M. A. Oklander, et al.
Published: (2014)

Analysis of &quot;mixing&quot; combination rules and Smet&#039;s combination rule
by: S. I. Alpert
Published: (2019)

&quot;Crime and Punishment&quot; by F. Dostoyevsky and &quot;The Parental Testament&quot; by V. Vynnychenko: recoding the classical discourse
by: O. Braiko
Published: (2013)

Credit Instruments as Part of the &quot;Green&quot; Finance Policy
by: Ya. Bench, et al.
Published: (2019)

Of the relationship between the term &quot;institutional investors&quot; and &quot;financial intermediaries&quot;
by: S. V. Cherkasova
Published: (2014)

Theoretical Approaches to the Definition of &quot;Digital Logistics&quot;
by: Yu. O. Shkryhun
Published: (2021)

The role of journal &quot;Informational technologies in humanitarian researches&quot; in developing scientific and educational communications
by: Ju. Kholjushkin
Published: (2018)

&quot;The priority of science and education in Ukraine&quot;
by: V. H. Kremen
Published: (2016)

The marketization of politics: the concept of &quot;political market&quot;
by: A. V. Makota
Published: (2013)

Hohol in &quot;Love Network&quot; (Kolesnyk Iryna. &quot;Hohol. Networks of Cultural-Intellectual Communications&quot;)
by: O. O. Mytarchuk
Published: (2010)

&quot;Calm down for a while and listen to me...&quot; (confrontational communicative strategies in the language of classical and contemporary drama)
by: V. Korolova
Published: (2019)

&quot;Living Library&quot; as innovative social and communicative technology of intercultural communication
by: O. Lalak
Published: (2016)

Myroslav Yahoda&#039;s &quot;Broken&quot; Text: Non-Classical Aesthetics of the Work &quot;War of the Small Fierce Number&quot;
by: S. Pidopryhora
Published: (2018)

Lemko &quot;vechirky&quot; (&quot;vechyrky&quot;, &quot;vechurky&quot;, &quot;priadky&quot;)
by: M. Horbal
Published: (2018)

The Instruments of &quot;Lean production&quot; to Improve Operation of Transport Company
by: T. B. Semenchuk, et al.
Published: (2019)

Linguistic defamiliarization as an instrument of manipulative creation of the &quot;Rusyn&quot; language
by: L. L. Belei
Published: (2016)

Information and communication technologies for the development of &quot;smart&quot; industries
by: S. S. Turlakova
Published: (2019)

&quot;Troling&quot; as a new type of virtual communication
by: Yu. A. Danko
Published: (2013)

Communication with the &quot;Other&quot; and tolerant discourse in modern world
by: H. P. Kovadlo
Published: (2015)

&quot;Otherness&quot; as a conflict of identities in the digital environment
by: L. A. Usanova, et al.
Published: (2021)

Economic development in the era of &quot;digital capitalism&quot; formation
by: M. I. Zvieriakov
Published: (2020)

The modernized and transformed society between the &quot;collapse&quot; of communication and functional &quot;knowledge society
by: O. O. Susska
Published: (2016)

&quot;Biografics&quot; or &quot;Biografistics&quot;?
by: S. Liashko
Published: (2005)

Plate tectonics: &quot;for&quot; and ... &quot;for&quot;
by: Ja. M. Khazan
Published: (2014)

&quot;Surzhyk&quot; or &quot;surzhyks&quot;?
by: M. Mozer
Published: (2016)

Intertext in the Story of Sergei Dovlatov &quot;The Reserve&quot; (Pushkin and the Russian Classics)
by: O. Bogdanova, et al.
Published: (2018)