PR-events as an element of marketing communications of a higher education institution

PR-events as an element of marketing communications of a higher education institution

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Bibliographic Details
Date:2016
Main Authors: I. Lytovchenko, I. Zharska
Format: Article
Language:English
Published: 2016
Series:Ekonomist
Online Access:http://jnas.nbuv.gov.ua/article/UJRN-0000623091
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Journal Title:Library portal of National Academy of Sciences of Ukraine | LibNAS

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Library portal of National Academy of Sciences of Ukraine | LibNAS
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spelling open-sciencenbuvgovua-497592024-02-29T12:53:37Z PR-events as an element of marketing communications of a higher education institution I. Lytovchenko I. Zharska 1810-3944 2016 en Ekonomist http://jnas.nbuv.gov.ua/article/UJRN-0000623091 Article
institution Library portal of National Academy of Sciences of Ukraine | LibNAS
collection Open-Science
language English
series Ekonomist
spellingShingle Ekonomist
I. Lytovchenko
I. Zharska
PR-events as an element of marketing communications of a higher education institution
format Article
author I. Lytovchenko
I. Zharska
author_facet I. Lytovchenko
I. Zharska
author_sort I. Lytovchenko
title PR-events as an element of marketing communications of a higher education institution
title_short PR-events as an element of marketing communications of a higher education institution
title_full PR-events as an element of marketing communications of a higher education institution
title_fullStr PR-events as an element of marketing communications of a higher education institution
title_full_unstemmed PR-events as an element of marketing communications of a higher education institution
title_sort pr-events as an element of marketing communications of a higher education institution
publishDate 2016
url http://jnas.nbuv.gov.ua/article/UJRN-0000623091
work_keys_str_mv AT ilytovchenko preventsasanelementofmarketingcommunicationsofahighereducationinstitution
AT izharska preventsasanelementofmarketingcommunicationsofahighereducationinstitution
first_indexed 2025-07-17T22:13:59Z
last_indexed 2025-07-17T22:13:59Z
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