Estimation of the synergetic effect from the application of integrated marketing communications
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| Date: | 2015 |
|---|---|
| Main Authors: | , |
| Format: | Article |
| Language: | English |
| Published: |
2015
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| Series: | Economy of Ukraine |
| Online Access: | http://jnas.nbuv.gov.ua/article/UJRN-0000420401 |
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| Journal Title: | Library portal of National Academy of Sciences of Ukraine | LibNAS |
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Library portal of National Academy of Sciences of Ukraine | LibNAS| id |
open-sciencenbuvgovua-58587 |
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open-sciencenbuvgovua-585872024-04-16T12:39:38Z Estimation of the synergetic effect from the application of integrated marketing communications I. L. Lytovchenko I. O. Shkurupska 2522-9303 2015 en Economy of Ukraine http://jnas.nbuv.gov.ua/article/UJRN-0000420401 Article |
| institution |
Library portal of National Academy of Sciences of Ukraine | LibNAS |
| collection |
Open-Science |
| language |
English |
| series |
Economy of Ukraine |
| spellingShingle |
Economy of Ukraine I. L. Lytovchenko I. O. Shkurupska Estimation of the synergetic effect from the application of integrated marketing communications |
| format |
Article |
| author |
I. L. Lytovchenko I. O. Shkurupska |
| author_facet |
I. L. Lytovchenko I. O. Shkurupska |
| author_sort |
I. L. Lytovchenko |
| title |
Estimation of the synergetic effect from the application of integrated marketing communications |
| title_short |
Estimation of the synergetic effect from the application of integrated marketing communications |
| title_full |
Estimation of the synergetic effect from the application of integrated marketing communications |
| title_fullStr |
Estimation of the synergetic effect from the application of integrated marketing communications |
| title_full_unstemmed |
Estimation of the synergetic effect from the application of integrated marketing communications |
| title_sort |
estimation of the synergetic effect from the application of integrated marketing communications |
| publishDate |
2015 |
| url |
http://jnas.nbuv.gov.ua/article/UJRN-0000420401 |
| work_keys_str_mv |
AT illytovchenko estimationofthesynergeticeffectfromtheapplicationofintegratedmarketingcommunications AT ioshkurupska estimationofthesynergeticeffectfromtheapplicationofintegratedmarketingcommunications |
| first_indexed |
2025-07-18T01:16:11Z |
| last_indexed |
2025-07-18T01:16:11Z |
| _version_ |
1850417384319352832 |