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Estimation of the synergetic effect from the application of integrated marketing communications

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Bibliographic Details
Date:	2015
Main Authors:	I. L. Lytovchenko, I. O. Shkurupska
Format:	Article
Language:	English
Published:	2015
Series:	Economy of Ukraine
Online Access:	http://jnas.nbuv.gov.ua/article/UJRN-0000420401
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Journal Title:	Library portal of National Academy of Sciences of Ukraine \| LibNAS

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Library portal of National Academy of Sciences of Ukraine | LibNAS

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