Formation of a Methodological Approach to Development of Integrated Marketing Communications

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Datum:2015
Hauptverfasser: I. L. Litovchenko, I. A. Shkurupskaja
Format: Artikel
Sprache:Englisch
Veröffentlicht: 2015
Schriftenreihe:The problems of economy
Online Zugang:http://jnas.nbuv.gov.ua/article/UJRN-0000511391
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Назва журналу:Library portal of National Academy of Sciences of Ukraine | LibNAS

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Library portal of National Academy of Sciences of Ukraine | LibNAS
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author I. L. Litovchenko
I. A. Shkurupskaja
author_facet I. L. Litovchenko
I. A. Shkurupskaja
author_sort I. L. Litovchenko
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institution Library portal of National Academy of Sciences of Ukraine | LibNAS
language English
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spelling open-sciencenbuvgovua-625092024-04-16T13:02:16Z Formation of a Methodological Approach to Development of Integrated Marketing Communications I. L. Litovchenko I. A. Shkurupskaja 2222-0712 2015 en The problems of economy http://jnas.nbuv.gov.ua/article/UJRN-0000511391 Article
spellingShingle The problems of economy
I. L. Litovchenko
I. A. Shkurupskaja
Formation of a Methodological Approach to Development of Integrated Marketing Communications
title Formation of a Methodological Approach to Development of Integrated Marketing Communications
title_full Formation of a Methodological Approach to Development of Integrated Marketing Communications
title_fullStr Formation of a Methodological Approach to Development of Integrated Marketing Communications
title_full_unstemmed Formation of a Methodological Approach to Development of Integrated Marketing Communications
title_short Formation of a Methodological Approach to Development of Integrated Marketing Communications
title_sort formation of a methodological approach to development of integrated marketing communications
url http://jnas.nbuv.gov.ua/article/UJRN-0000511391
work_keys_str_mv AT illitovchenko formationofamethodologicalapproachtodevelopmentofintegratedmarketingcommunications
AT iashkurupskaja formationofamethodologicalapproachtodevelopmentofintegratedmarketingcommunications