Cover Image

Essence and Principles of Realisation of Integrated Marketing Communications

Saved in:

Bibliographic Details
Date:	2013
Main Author:	R. B. Kozhukhivska
Format:	Article
Language:	English
Published:	2013
Series:	Business Inform
Online Access:	http://jnas.nbuv.gov.ua/article/UJRN-0000322503
Tags:	Add Tag No Tags, Be the first to tag this record!
Journal Title:	Library portal of National Academy of Sciences of Ukraine \| LibNAS

Institution

Library portal of National Academy of Sciences of Ukraine | LibNAS

Similar Items

Adaptation Mechanism of Corporations: Essence and Specific Features of Realisation
by: O. P. Kavtysh
Published: (2013)

Integration of internet marketing communications
by: T. V. Dubovyk
Published: (2014)

Realisation of Intellectual Capital: Essence, Components, Role of the Employment System in this Process
by: I. O. Davydova
Published: (2013)

Directions for Using Information Technology in the Communication Strategies of Ukrainian Tourism Enterprises and Facilities in the Hospitality Industry
by: R. B. Kozhukhivska
Published: (2015)

Essence, purpose and odjectives of sales promotion as an element of marketing communications
by: K. O. Patsaliuk
Published: (2014)

Merchandising in the system integrated marketing communications
by: S. O. Honchar, et al.
Published: (2013)

Functional integration of marketing communication tools
by: V. V. Sova
Published: (2012)

Economic Integration of Ukraine in the Context of Bipolar Concept Realisation
by: S. V. Berenda
Published: (2014)

The Essence of Enterprise Communications and Their Role in the Process of Enterprise Management
by: B. R. Voit
Published: (2023)

Presentation as a Method of the Integrated Marketing Communications
by: V. M. Tsyhanok, et al.
Published: (2020)

Market integration: methodology, principles and mechanisms
by: V. M. Lysiuk, et al.
Published: (2015)

Integration mechanisms in commodity markets: conceptual essence and practical action
by: V. M. Lysiuk, et al.
Published: (2017)

The Principles of Formation of the Complex of Marketing Communications of Enterprise in the International V2B Market
by: Ya. O. Poliakova, et al.
Published: (2018)

Essence, Principles and Methods of Implementing Corporate Social Responsibility in the Modern Market Economy.
by: A. V. Mostepaniuk
Published: (2019)

Specifics of forming integrated marketing communications for innovative products
by: K. V. Bazherina, et al.
Published: (2010)

The Essence and Principles of Budgeting Taxes
by: T. V. Paentko, et al.
Published: (2016)

Justification and Selection of Directions of Realisation of Marketing of Company&#039;s Personnel
by: O. M. Kryvoruchko, et al.
Published: (2013)

Cosmotheory conceps. Principles of harmony and integrity in energy systems (Communication 23)
by: N. P. Suvorov, et al.
Published: (2012)

Cosmotheory conceps. Principles of harmony and integrity in energy systems (Communication 23)
by: N. P. Suvorov, et al.
Published: (2012)

Essence, Conceptual Principles, and Features of Structural Policy
by: O. B. Pelekh
Published: (2018)

Estimation of the synergetic effect from the application of integrated marketing communications
by: I. L. Litovchenko, et al.
Published: (2015)

Estimation of the synergetic effect from the application of integrated marketing communications
by: I. L. Lytovchenko, et al.
Published: (2015)

Formation of a Methodological Approach to Development of Integrated Marketing Communications
by: I. L. Litovchenko, et al.
Published: (2015)

Assessment of Efficiency of Realisation of Investment Activity of Domestic Banks in the Securities Market of Ukraine
by: O. M. Musiienko, et al.
Published: (2014)

Essence and Principles of Budgeting Organization in Bank
by: T. M. Nekliudova
Published: (2009)

Specific features of marketing communications in the advertising and communication market of Ukraine
by: M. V. Aldoshyna
Published: (2013)

Application of integrated marketing communications (IMC) in the promotion of luxury products and service
by: O. Zhebrovska
Published: (2014)

Methodical Provisions on the Use of Tools for the Integrated Marketing Communications in the Process of Investment
by: Ye. Sihaieva
Published: (2014)

Principle of an affirmed dialogue as the methodological principle of communication theology
by: N. V. Ishchuk
Published: (2017)

The Essence and Current Trends of Marketing
by: O. M. Kubetska, et al.
Published: (2021)

Essence of political market segmentation
by: N. V. Likarchuk
Published: (2011)

Comparative Characteristics of the Principles of Realisation of the Budget Policy of the EU Countries and Ukraine in the part of Formation of State Expenditures
by: N. A. Dekhtiar, et al.
Published: (2013)

State regulatory policy: essence and principles of formation
by: I. V. Kolupaieva
Published: (2013)

Principles of constitutional law: essence, content and system
by: V. L. Fedorenko, et al.
Published: (2022)

The principles of codification technique: the essence, nature, purpose
by: K. O. Deineka
Published: (2019)

The mechanism of realisation of social policy of the enterprise
by: H. P. Shtapauk
Published: (2015)

The Social Economy: Essence, Principles, Functions, and Basic Guidelines for Ukraine
by: Yu. Honcharova, et al.
Published: (2018)

Theoretical Aspects of Identification of the Essence of Economic Integration
by: N. V. Bielikova, et al.
Published: (2014)

The essence of the principle of equality of rights and freedoms of national minorities
by: O. P. Vasylchenko
Published: (2014)

The Essence of the Economic Security of Enterprise and its Basic Principles
by: O. V. Stalinska
Published: (2019)