Marketing communication policy in political communication: the convergence and the gap of two theories and practices

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Бібліографічні деталі
Дата:2013
Автор: O. Chornyi
Формат: Стаття
Мова:Англійська
Опубліковано: 2013
Назва видання:Collections of scholarly articles
Онлайн доступ:http://jnas.nbuv.gov.ua/article/UJRN-0001119396
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Назва журналу:Library portal of National Academy of Sciences of Ukraine | LibNAS

Репозитарії

Library portal of National Academy of Sciences of Ukraine | LibNAS
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author O. Chornyi
author_facet O. Chornyi
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spelling open-sciencenbuvgovua-891242024-04-16T19:29:12Z Marketing communication policy in political communication: the convergence and the gap of two theories and practices O. Chornyi 2524-0137 2013 en Collections of scholarly articles http://jnas.nbuv.gov.ua/article/UJRN-0001119396 Article
spellingShingle Collections of scholarly articles
O. Chornyi
Marketing communication policy in political communication: the convergence and the gap of two theories and practices
title Marketing communication policy in political communication: the convergence and the gap of two theories and practices
title_full Marketing communication policy in political communication: the convergence and the gap of two theories and practices
title_fullStr Marketing communication policy in political communication: the convergence and the gap of two theories and practices
title_full_unstemmed Marketing communication policy in political communication: the convergence and the gap of two theories and practices
title_short Marketing communication policy in political communication: the convergence and the gap of two theories and practices
title_sort marketing communication policy in political communication: the convergence and the gap of two theories and practices
url http://jnas.nbuv.gov.ua/article/UJRN-0001119396
work_keys_str_mv AT ochornyi marketingcommunicationpolicyinpoliticalcommunicationtheconvergenceandthegapoftwotheoriesandpractices