Specifics of forming integrated marketing communications for innovative products
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| Date: | 2010 |
|---|---|
| Main Authors: | K. V. Bazherina, Ye. V. Hnitetskyi |
| Format: | Article |
| Language: | English |
| Published: |
2010
|
| Series: | Economy, Management, Innovation. Series : Economic Sciences |
| Online Access: | http://jnas.nbuv.gov.ua/article/UJRN-0000110042 |
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| Journal Title: | Library portal of National Academy of Sciences of Ukraine | LibNAS |
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