Особливості комплексного маркетингову підходу в менеджменті туристичної індустрії
Introduction. The tourist industry is a priority in the strategic development of a region. The main problems of research in the field of marketing tourism services are the essence and role of marketing in the development of the tourism industry, including the process of marketing management, types o...
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| Date: | 2018 |
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| Main Authors: | , , |
| Format: | Article |
| Language: | English |
| Published: |
Dr. Viktor Koval
2018
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| Subjects: | |
| Online Access: | https://ees-journal.com/index.php/journal/article/view/86 |
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| Journal Title: | Economics Ecology Socium |