Cover Image

Marketing Researches as the Instrument for Determining the Strategic Directions of Innovative Development of an Industrial Enterprise in the Sphere of Product Policy

Saved in:

Bibliographic Details
Date:	2019
Main Authors:	Ye. Letunovska, L. O. Syhyda
Format:	Article
Language:	English
Published:	2019
Series:	Business Inform
Online Access:	http://jnas.nbuv.gov.ua/article/UJRN-0001007819
Tags:	Add Tag No Tags, Be the first to tag this record!
Journal Title:	Library portal of National Academy of Sciences of Ukraine \| LibNAS

Institution

Library portal of National Academy of Sciences of Ukraine | LibNAS

Similar Items

Strategic directions of tax policy of Ukraine in the sphere of industrial development regulation
by: Vishnevskiy, V.P., et al.
Published: (2014)

Strategic directions of tax policy of Ukraine in the sphere of industrial development regulation
by: V. P. Vishnevskiy, et al.
Published: (2014)

Analyzing the Marketing Instruments in the Sphere of Innovative Entrepreneurship and Creative Industries in the City of Kharkiv
by: M. S. Pasmor, et al.
Published: (2020)

Strategic Marketing Instruments for Product Promotion on the Marketplace
by: O. B. Pashchuk
Published: (2021)

Strategic determinants for introduction of innovation to the market
by: L. A. Petrenko
Published: (2019)

Directions of Application of Marketing Innovations in the Communication Policy of Hotel Enterprises
by: I. M. Budnikevych, et al.
Published: (2020)

Determining Directions of Market Researches by Concrete Manufacturing Enterprises
by: I. A. Pedko
Published: (2015)

Strategic planning as an instrument of competitiveness of enterprises of milk industry
by: L. V. Protasova
Published: (2010)

The Strategic Directions of Meat and Meat Products Market Development
by: V. V. Ivanyshyn, et al.
Published: (2018)

Marketing and Controlling in Strategic Forecasting of Innovative Industrial Development
by: Kuzmynchuk, Nataliia, et al.
Published: (2025)

Study of Marketing of Partner Relations as an Instrument of Enterprise Strategic Management
by: T. A. Koval, et al.
Published: (2014)

Scenarios and strategic directions of innovative development of the regional market of grain and products of its processing on the basis of glocalization
by: O. V. Nikishyna
Published: (2019)

The Role of Marketing Instruments in the Innovative Development of Agrarian Enterprises
by: T. V. Ilchenko
Published: (2020)

Strategic map as effective instrument of management of industrial enterprise human capital
by: Zhukov, S., et al.
Published: (2018)

Strategic map as effective instrument of management of industrial enterprise human capital
by: S. Zhukov, et al.
Published: (2018)

The Instrumental Means of the Strategic Decision-Making in the Business Activities of Industrial Enterprises
by: V. I. Otenko, et al.
Published: (2020)

Marketing communication instruments of the Ukrainian wine industry enterprises
by: Ye. Fedorova
Published: (2017)

Strategic imperative of institutional regulation of innovative development of industrial production
by: O. B. Naumov, et al.
Published: (2017)

Directions of Innovative-Technological Development of Industrial Production of Region
by: V. P. Barchuk, et al.
Published: (2015)

Strategic directions for sustainable development of Ukrainian market mixed fodder production
by: O. V. Nikishyna
Published: (2014)

Endogenous determinants of strategic development of food industry enterprises in the context of strengthening their market stability
by: O. Tur
Published: (2016)

Marketing Innovations in the Context of Interaction of Enterprises of the Production and Service Sphere on the Basis of Use of Outsourcing
by: A. I. Ivanova
Published: (2014)

Strategic directions of agrarian policy in Ukraine
by: O. A. Shulga
Published: (2018)

Strategic directions of agrarian policy in Ukraine
by: O. A. Shulha
Published: (2018)

Directions and functions of strategic planning at food industry enterprises
by: Yu. V. Zhuravel
Published: (2016)

The Strategic Monitoring of Marketing Innovations in the Model of Innovative Development of Enterprise
by: N. P. Tarnavska, et al.
Published: (2016)

Determining the Role of Innovation Policy in Ensuring the Development of the Industrial City
by: A. I. Zemliankin, et al.
Published: (2015)

Main principles and directions of innovation development of service sphere enterprises
by: S. A. Haponenko
Published: (2013)

Strategic directions of power capacity decline in Ukrainian industry production up to 2015
by: Symborskiy A.I.
Published: (2004)

National market of metal production : directions of policy formation of competive development
by: B. V. Burkynskyi, et al.
Published: (2018)

Strategic directions of improving the organization of marketing activity of coalmining enterprises
by: N. V. Trushkina
Published: (2016)

Strategic Innovative Management and Sustainable Development of Industrial Enterprises
by: Dimitrova, Teodora, et al.
Published: (2025)

Features of Strategic Management of Innovative Development of Industrial Enterprises
by: M. V. Korzh, et al.
Published: (2021)

Innovative tools of marketing research in marketing commodity and communication policy of trade establishments
by: I. M. Budnikevych, et al.
Published: (2020)

A Study on Ukraine&#039;s Exports Activities, Determining the Directions of its Intensification
by: L. O. Syhyda
Published: (2017)

Strategic directions of sustainable and inclusive development of the agri-food sphere
by: V. Samofatova
Published: (2019)

Innovative Communication Instruments of Marketing Activity of Enterprises in the Tourism and Hotel Business
by: N. M. Bohdan, et al.
Published: (2022)

Neuromarketing as an Instrument of Study of Behaviour of Consumers in the System of Marketing Innovations of an Enterprise
by: Ya. Huhul, et al.
Published: (2014)

Strategic Directions of Ukraine&#039;s Integration into the Educational, Research and Innovation Areas of the EU
by: O. S. Vyshnevskyi
Published: (2021)

Introduction of Experience in the Implementation of Strategic Communications in Policy for the Library Sphere
by: O. Symonenko
Published: (2022)