Development of price strategies to support brand positioning: strategic issues for marketing policies
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| Date: | 2018 |
|---|---|
| Main Authors: | , , |
| Format: | Article |
| Language: | English |
| Published: |
2018
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| Series: | Economic innovations |
| Online Access: | http://jnas.nbuv.gov.ua/article/UJRN-0001060184 |
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| Journal Title: | Library portal of National Academy of Sciences of Ukraine | LibNAS |
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Library portal of National Academy of Sciences of Ukraine | LibNAS| id |
open-sciencenbuvgovua-33572 |
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open-sciencenbuvgovua-335722024-02-27T22:13:06Z Development of price strategies to support brand positioning: strategic issues for marketing policies Y. L. Hrinchenko I. V. Robul L. M. Zalubinska 2524-003X 2018 en Economic innovations http://jnas.nbuv.gov.ua/article/UJRN-0001060184 Article |
| institution |
Library portal of National Academy of Sciences of Ukraine | LibNAS |
| collection |
Open-Science |
| language |
English |
| series |
Economic innovations |
| spellingShingle |
Economic innovations Y. L. Hrinchenko I. V. Robul L. M. Zalubinska Development of price strategies to support brand positioning: strategic issues for marketing policies |
| format |
Article |
| author |
Y. L. Hrinchenko I. V. Robul L. M. Zalubinska |
| author_facet |
Y. L. Hrinchenko I. V. Robul L. M. Zalubinska |
| author_sort |
Y. L. Hrinchenko |
| title |
Development of price strategies to support brand positioning: strategic issues for marketing policies |
| title_short |
Development of price strategies to support brand positioning: strategic issues for marketing policies |
| title_full |
Development of price strategies to support brand positioning: strategic issues for marketing policies |
| title_fullStr |
Development of price strategies to support brand positioning: strategic issues for marketing policies |
| title_full_unstemmed |
Development of price strategies to support brand positioning: strategic issues for marketing policies |
| title_sort |
development of price strategies to support brand positioning: strategic issues for marketing policies |
| publishDate |
2018 |
| url |
http://jnas.nbuv.gov.ua/article/UJRN-0001060184 |
| work_keys_str_mv |
AT ylhrinchenko developmentofpricestrategiestosupportbrandpositioningstrategicissuesformarketingpolicies AT ivrobul developmentofpricestrategiestosupportbrandpositioningstrategicissuesformarketingpolicies AT lmzalubinska developmentofpricestrategiestosupportbrandpositioningstrategicissuesformarketingpolicies |
| first_indexed |
2025-07-17T17:10:36Z |
| last_indexed |
2025-07-17T17:10:36Z |
| _version_ |
1850414642011045888 |