Development of price strategies to support brand positioning: strategic issues for marketing policies
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| Date: | 2018 |
|---|---|
| Main Authors: | , , |
| Format: | Article |
| Language: | English |
| Published: |
2018
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| Series: | Economic innovations |
| Online Access: | http://jnas.nbuv.gov.ua/article/UJRN-0001060184 |
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| Journal Title: | Library portal of National Academy of Sciences of Ukraine | LibNAS |
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Library portal of National Academy of Sciences of Ukraine | LibNAS| _version_ | 1859508578415542273 |
|---|---|
| author | Y. L. Hrinchenko I. V. Robul L. M. Zalubinska |
| author_facet | Y. L. Hrinchenko I. V. Robul L. M. Zalubinska |
| author_sort | Y. L. Hrinchenko |
| collection | Open-Science |
| first_indexed | 2025-07-17T17:10:36Z |
| format | Article |
| id | open-sciencenbuvgovua-33572 |
| institution | Library portal of National Academy of Sciences of Ukraine | LibNAS |
| language | English |
| last_indexed | 2025-07-17T17:10:36Z |
| publishDate | 2018 |
| record_format | dspace |
| series | Economic innovations |
| spelling | open-sciencenbuvgovua-335722024-02-27T22:13:06Z Development of price strategies to support brand positioning: strategic issues for marketing policies Y. L. Hrinchenko I. V. Robul L. M. Zalubinska 2524-003X 2018 en Economic innovations http://jnas.nbuv.gov.ua/article/UJRN-0001060184 Article |
| spellingShingle | Economic innovations Y. L. Hrinchenko I. V. Robul L. M. Zalubinska Development of price strategies to support brand positioning: strategic issues for marketing policies |
| title | Development of price strategies to support brand positioning: strategic issues for marketing policies |
| title_full | Development of price strategies to support brand positioning: strategic issues for marketing policies |
| title_fullStr | Development of price strategies to support brand positioning: strategic issues for marketing policies |
| title_full_unstemmed | Development of price strategies to support brand positioning: strategic issues for marketing policies |
| title_short | Development of price strategies to support brand positioning: strategic issues for marketing policies |
| title_sort | development of price strategies to support brand positioning: strategic issues for marketing policies |
| url | http://jnas.nbuv.gov.ua/article/UJRN-0001060184 |
| work_keys_str_mv | AT ylhrinchenko developmentofpricestrategiestosupportbrandpositioningstrategicissuesformarketingpolicies AT ivrobul developmentofpricestrategiestosupportbrandpositioningstrategicissuesformarketingpolicies AT lmzalubinska developmentofpricestrategiestosupportbrandpositioningstrategicissuesformarketingpolicies |