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Estimation of the synergetic effect from the application of integrated marketing communications

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Bibliographic Details
Main Authors: I. L. Litovchenko, I. A. Shkurupskaja
Format: Article
Language:English
Published: 2015
Series:Economy of Ukraine
Online Access:http://jnas.nbuv.gov.ua/article/UJRN-0000420313
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id open-sciencenbuvgovua-58578
record_format dspace
spelling open-sciencenbuvgovua-585782024-04-16T12:39:38Z Estimation of the synergetic effect from the application of integrated marketing communications I. L. Litovchenko I. A. Shkurupskaja 2522-9311 2015 en Economy of Ukraine http://jnas.nbuv.gov.ua/article/UJRN-0000420313 Article
institution Library portal of National Academy of Sciences of Ukraine | LibNAS
collection Open-Science
language English
series Economy of Ukraine
spellingShingle Economy of Ukraine
I. L. Litovchenko
I. A. Shkurupskaja
Estimation of the synergetic effect from the application of integrated marketing communications
format Article
author I. L. Litovchenko
I. A. Shkurupskaja
author_facet I. L. Litovchenko
I. A. Shkurupskaja
author_sort I. L. Litovchenko
title Estimation of the synergetic effect from the application of integrated marketing communications
title_short Estimation of the synergetic effect from the application of integrated marketing communications
title_full Estimation of the synergetic effect from the application of integrated marketing communications
title_fullStr Estimation of the synergetic effect from the application of integrated marketing communications
title_full_unstemmed Estimation of the synergetic effect from the application of integrated marketing communications
title_sort estimation of the synergetic effect from the application of integrated marketing communications
publishDate 2015
url http://jnas.nbuv.gov.ua/article/UJRN-0000420313
work_keys_str_mv AT illitovchenko estimationofthesynergeticeffectfromtheapplicationofintegratedmarketingcommunications
AT iashkurupskaja estimationofthesynergeticeffectfromtheapplicationofintegratedmarketingcommunications
first_indexed 2024-04-17T04:17:06Z
last_indexed 2024-04-17T04:17:06Z
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