Estimation of the synergetic effect from the application of integrated marketing communications
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| Date: | 2015 |
|---|---|
| Main Authors: | , |
| Format: | Article |
| Language: | English |
| Published: |
2015
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| Series: | Economy of Ukraine |
| Online Access: | http://jnas.nbuv.gov.ua/article/UJRN-0000420313 |
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| Journal Title: | Library portal of National Academy of Sciences of Ukraine | LibNAS |
Institution
Library portal of National Academy of Sciences of Ukraine | LibNAS| _version_ | 1859520718806450176 |
|---|---|
| author | I. L. Litovchenko I. A. Shkurupskaja |
| author_facet | I. L. Litovchenko I. A. Shkurupskaja |
| author_sort | I. L. Litovchenko |
| collection | Open-Science |
| first_indexed | 2025-07-18T01:16:06Z |
| format | Article |
| id | open-sciencenbuvgovua-58578 |
| institution | Library portal of National Academy of Sciences of Ukraine | LibNAS |
| language | English |
| last_indexed | 2025-07-18T01:16:06Z |
| publishDate | 2015 |
| record_format | dspace |
| series | Economy of Ukraine |
| spelling | open-sciencenbuvgovua-585782024-04-16T12:39:38Z Estimation of the synergetic effect from the application of integrated marketing communications I. L. Litovchenko I. A. Shkurupskaja 2522-9311 2015 en Economy of Ukraine http://jnas.nbuv.gov.ua/article/UJRN-0000420313 Article |
| spellingShingle | Economy of Ukraine I. L. Litovchenko I. A. Shkurupskaja Estimation of the synergetic effect from the application of integrated marketing communications |
| title | Estimation of the synergetic effect from the application of integrated marketing communications |
| title_full | Estimation of the synergetic effect from the application of integrated marketing communications |
| title_fullStr | Estimation of the synergetic effect from the application of integrated marketing communications |
| title_full_unstemmed | Estimation of the synergetic effect from the application of integrated marketing communications |
| title_short | Estimation of the synergetic effect from the application of integrated marketing communications |
| title_sort | estimation of the synergetic effect from the application of integrated marketing communications |
| url | http://jnas.nbuv.gov.ua/article/UJRN-0000420313 |
| work_keys_str_mv | AT illitovchenko estimationofthesynergeticeffectfromtheapplicationofintegratedmarketingcommunications AT iashkurupskaja estimationofthesynergeticeffectfromtheapplicationofintegratedmarketingcommunications |