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Marketing and Controlling in Strategic Forecasting of Innovative Industrial Development

Introduction. Outlining the strategic vision of alternatives regarding the innovation development of industrial enterprises implies a multifunctional load on marketing and controlling support systems aimed at increasing the effectiveness of managerial influence to ensure the long-term sustainability...

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Bibliographic Details
Date:	2025
Main Authors:	Kuzmynchuk, Nataliia, Kutsenko, Tetiana, Aloshyn, Serhii, Marchenko, Vitalii
Format:	Article
Language:	English
Published:	Dr. Viktor Koval 2025
Subjects:	controlling industrial enterprises innovation development marketing strategic forecasting.
Online Access:	https://ees-journal.com/index.php/journal/article/view/288
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Journal Title:	Economics Ecology Socium

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Economics Ecology Socium

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