Marketing and Controlling in Strategic Forecasting of Innovative Industrial Development
Introduction. Outlining the strategic vision of alternatives regarding the innovation development of industrial enterprises implies a multifunctional load on marketing and controlling support systems aimed at increasing the effectiveness of managerial influence to ensure the long-term sustainability...
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| Date: | 2025 |
|---|---|
| Main Authors: | Kuzmynchuk, Nataliia, Kutsenko, Tetiana, Aloshyn, Serhii, Marchenko, Vitalii |
| Format: | Article |
| Language: | English |
| Published: |
Dr. Viktor Koval
2025
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| Subjects: | |
| Online Access: | https://ees-journal.com/index.php/journal/article/view/288 |
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| Journal Title: | Economics Ecology Socium |
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